The Sheffield United's 2023-2024 home shirt symbolises not only the club's rise to the Premier League but also Sheffield's transformation from a city rooted in steelmaking to one that thrives on creativity, arts, technology, and music. The shirt is red with two thick white stripes, paying homage to the city's steel heritage and the 1997-99 Le Coq Sportif home shirt. However, the design also reflects Sheffield's dynamic present and promising future as a vibrant hub of innovation and culture.
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